Adam Augustyn – Brooklyn-based creative director and brand designer

Adam Augustyn is a creative director & leader in innovative brand design, based in Brooklyn, NY

Adam values design as a craft and branding as the tool essential for businesses to become their best selves. He lives for the creative process. From ideation and conceptual development to execution and launch, Adam helps solve brand problems with a hands-on and strategic approach, building alignment by bringing leadership and teams together; connecting the brand’s purpose and culture. This drives him to build brands that resonate, leading with a clear vision and defined values; establishing impactful change for his clients while growing engagement with their audiences.

EXPERTISE

Brand Strategy

Collaborating with leadership, strategists, and writers to clarify the vision and purpose essential to your brand’s culture, defining a framework and core tenents for your brand based on defined values and behaviors, built on a strategic narrative unique and essential to enhancing and positioning your brand's competitive advantage.

Visual Identity

A crucial aspect of branding, defining visual elements to best represent your brand; that communicate its personality, values, and message to the world. Craft logos, color palettes, typography, imagery, and all necessary visual components that build the brand aesthetic and create an emotional connection with your audience.

Design Systems & Toolkits

Essential to ensuring a consistent and cohesive brand identity, translate your visual identity into a holistic and considered design system, meant to enhance the brand experience. Creating guidelines to include principles, patterns, behaviors, and reusable components that define the visual and functional aspects of products and brand communications. This fosters collaboration among designers, developers, and stakeholders.

Experience Design: Digital & Physical

Designed to create meaningful interactions between people, products, services, and environments, understanding a user’s needs, behaviors, and emotions in designing solutions to meet those needs while creating positive and engaging experiences for your brand, ensuring that all is cohesive, effective, seamless, and intuitive.

CLIENT WORK

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View All Work

EXPERIENCE

Throughout his career, Adam has built and elevated brands through design leadership and practice.

He has been fortunate to work with global branding agencies, in-house design teams, boutique creative studios, and independently as a consultant in and around New York City.

Throughout his career, Adam has built and elevated brands through design leadership and practice.

He has been fortunate to work with global branding agencies, in-house design teams, boutique creative studios, and independently as a consultant in and around New York City.

PORTFOLIO

Featured Projects

Here is some recent work covered in-depth. This content is password protected for copyright
and confidentiality purposes. Please reach out via email to request password access.

Featured Projects

Here are some of my recent projects covered in-depth. This content is password protected for copyright and confidentiality purposes. Please contact me via email to request password access.

Featured Projects

Here is some recent work covered in-depth. This content is password protected for copyright and confidentiality purposes. Please reach out via email to request password access.

Merative
Brand Identity, Visual System, Website, Launch Campaign